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ItaliaFOCUS 2011 is organized by UNESCO and the Italian Government in collaboration with the Regione Lombardia (Italy), which has provided financial support. FOCUS is conceived as a platform for bringing people together to share ideas on contemporary topics. FOCUS is designed to encourage debate and stimulate fertile, interdisciplinary and innovative thinking. A specific theme is chosen for each edition. This forum provides a unique opportunity for decision-makers, creators and the private sector to exchange on a wide range of subjects related to economic performance and artistic excellence, while also underlining the central role of culture for sustainable development.
FOCUS will be attended by 200 participants from around the world: authors, publishers, scientists, media professionals, librarians, sociologists, bloggers, researchers, decision-makers and business representatives. "The E-book Economy", "Author's Right in the Digital Era" and "The Digital Library" are the three main themes to be discussed in plenary sessions. Nine workshops are devoted to the following sub-themes: "Blog versus Newspaper", "Future of writing and reading", "Changes in the production and distribution chain", "Copyright versus copy-left", "Fair use and Creative Commons", "Preserving the digital memory", "The library as public service", "Good and bad in public and private partnership" and "The risks of digitization".

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Lietuvos rytas publisher focuses on core titles, TV
Lithuania's biggest publisher Lietuvos rytas is dropping smaller titles to focus its attention on core publications, internet content, and its young TV business.
February was the last month for the company's two minor titles, general-interest weekly Ekstra and young female adolescent's monthly Ekstra mergina.

Cable TV companies competing for switchers. The scheduled switch to all-digital TV broadcasting is rapidly approaching (see no 289 page 9), yet an estimated 27% or 220,000 of all Latvian households still watch analogue TV. Latvian cable TV companies have begun active advertising campaigns, hoping to get their share of the switchers.

Latvian regional TV channel in the making. As the switch to digital TV draws ever closer, Latvian regional TV stations get increasingly concerned about their future. The regional TVs are small, local TV stations which still use analogue broadcasting. Given their limited size, audience and financial means, they may not afford the switch to digital.

4G mobile network
The Estonian mobile operator EMT launched a test network using 4th generation (4G) connections in the end of February. The network is the first of its kind in Eastern Europe and third of its kind in the North -EMT's parent TeliaSonera recently launched 4G commercial networks in Stockholm and Oslo.

Unicall enters Poland, grows in Lithuania. After expanding his business in Lithuania, Norwegian call centre entrepreneur Dag Harald Johansen, has debuted in Poland. The project is still at a very early stage, but considering the fast-paced growth of Jo-hansen's Unicall Media Group in other markets, it is likely to evolve into something substantial.

Media advertising market falls back to 2004 level
Lithuania's media advertising market contracted by 39% in 2009, wiping out the gains achieved during a few preceding years and returning to the level of 2004. In 2010 only internet advertising volumes are seen posting a recovery, while the whole market is expected to shrink further.

National MuseumNational Museum in Prague


The origin of the National Museum in Prague was closely connected with the process of social and cultural development in Bohemia, ranking among the most outstanding successes of the Czech national revival. Present at its birth were both the nation and individuals who, apart from great enthusiasm, were able to endow their idea not only with a substantial gift in the form of collections or financial aid, but also with personal prestige and due social weight.
It was Kaspar Sternberk who had the idea of founding a Czech museum and later he marked its beginnings by presenting it with his rich and scientifically immensely valuable paleobotanical collections, herbarium and large library with numerous engravings. 1 2 3 4 5

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